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Splenda Partners with Vanessa Williams to Kick Off #SweetSwaps Initiative

March 27, 2014 by NYCSingleMom Filed Under: Entertainment

This past week, the fabulous singer and actress Vanessa Williams  was at Haven’s Kitchen in New York City to kick off  #SweetSwaps charitable social media campaign.

Vanessa Williams, Splenda

Williams marked the day be posting “The $25,000 Swap” triggering a contribution to the American Diabetes Association to support awareness, education and research efforts.

During the event, Williams  invited everyone to join her by encouraging them to swap sugar for SPLENDA® No Calorie Sweetener and make other small changes that, as part of a healthier lifestyle, can lead to big results over time.

The initiative encourages consumers to share ways they swap sugar for SPLENDA® No Calorie Sweetener to raise up to $50,000 for a good cause. For every swap with #SweetSwaps posted from March 25 – April 25, SPLENDA® Brand will make a $3.65 donation to the American Diabetes Association.

Disclosure: NYC Single mom was not compensated this post.

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